One of the sharpest marketing minds you’ll find anywhere, Ron Tite (CEO of The Tite Group, a content marketing agency) joins me to talk about a wide range of topics such as explaining what content marketing is, and how brands use it to compete for your time in the new Expression Economy.
NOTE: This episode contains some mild profanity and a reference to knitting fetishes.
DOUBLE NOTE: We discuss a comedian’s bit during our discussion and we didn’t get his name right, so here it is, including a link to the specific bit Ron was talking about. Sebastian Maniscalco “The Doorbell”
The episode is now available on iTunes (You have to click through to “view in iTunes”). You can also just use the embedded player or MP3 download down below to listen to it right away (you must be on this website to see it).
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